The end of 2009 is approaching very quickly. If you are like most small business owners, you have started to create or already created a plan for 2010.  Here are few suggestions on how to best finish out 2009  in order to start 2010 a step ahead of your competition.

Taxes are Coming!  Does the thought of dealing with the IRS overwhelm you?  If you are like a lot of small business owners, the answer is a resounding YES.  Below are a few steps you can follow to make you feel you are in control of the process:

INVOICES – Make Sure All Invoices have been Sent

TRANSACTIIONS – Have you recorded all of your transactions including:       

  1. Credit Card Charges
  2. Cash, Check or Debit Payments
  3. Receipts
  4. eBay, PayPal Receipts and Payments

BANK ACCOUNTS– Reconcile Your Bank Accounts even if you utilize Online banking, this is a good time of year  review your accounts.   Be sure to check bank fees and records, banks aren’t always as accurate as you might hope.

MILEAGE- Can you deduct Mileage?  You need to know the answer to this question.  In most cases, you can deduct $0.55 per mile for trips to clients or meetings.  A daily commute doesn’t qualify but, for a lot of people, this deduction can add up.

EXPENSES – Make Sure all Expenses and/or Income is categorizes is important.  Taking the time to categorize Expenses, in particular, can make a distinctive difference in your allowable deductions.  If you have questions about how to categorize an Expense so it can be used as a deductible expense on your Schedule C, ask a professional or hire a bookkeeper.

W-9’s – Be sure to obtain all W-9 information for any contractor’s you’ve paid in 2009.  1099’s are due January 31st.

PROFIT AND LOSS – Review, Review and Review.  Make sure everything is recorded accurately.  Try to remember all of the details and make sure they are included.   Do you have receipts in your car?  Did you have a friend do some consulting for you business?  What about a services swap?  All of these need to be included.  Again, ask a professional or hire a bookkeeper to answer any questions about what needs to be included.

ESTIMATED TAXES – Make sure your 4th Quarter (and, if necessary, all other quarters) payment is submitted by January 15th.  The IRS expects that your 4th quarter payment will bring you current with at least 90% of your taxes due for the year.

BUDGET– Create a realistic budget based on 2009’s actual numbers and your goals for 2010.

What about growing your business in 2010?  Do you have a marketing plan in place for next year?  What about finishing up 2009?  Here are a few simple Online Marketing Tools to increase your visibility:\

SOCIAL MEDIA NAME/PROFILE - Reserve your chosen Social Media Name/Profile on the most popular sites.  Even if you are not utilizing social media at this time, it is a good idea to create a basic profile on each of the most popular sites.  You can check your name availability at:  http://knowem.com/

  1. Twitter – http://twitter.com
  2. Facebook – http://Facebook.com
  3. YouTube – http://YouTube.com
  4. Delicious – http://delicious.com
  5. Digg – http://Digg.com

LISTED – Make sure you are listed on:

  1. Yahoo Directory – http://dir.yahoo.com/
  2. Open Directory – http://www.dmoz.org/
  3. Business.com – http://www.business.com/
  4. Best of the Web – http://botw.org/

GOOGLE ALERTS – Setup Google Alerts to manage your online reputation.  http://www.google.com/alerts/

MAP LISTINGS – Claim your Map Listing –              

  1. Google:  http://maps.google.com/ – If you aren’t listed, setup a listing at: https://www.google.com/accounts/
  2. Yahoo:  http://local.yahoo.com/ – If you aren’t listed, setup a listing at:  http://listings.local.yahoo.com/
  3. Bing:  http://www.bing.com/maps/ – If you aren’t listed, setup a listing at: https://ssl.bing.com/listings/ListingCenter.aspx

WEBSITE/BLOG – Clean Up any Broken Links on your own website or blog

Obviously, these are not comprehensive lists but I hope I’ve provided a good beginning to start you on the process of growing your business in 2010.

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What Can Hiring a Social Media Virtual Assistant Do For Your Business? – Guest Post on The Social Techzone

December 23, 2009

As you probably know, social media helps promote your business with increased Search Engine Optimization (SEO), and allows your customer’s to find you easily. However, if you are like most small business owners, finding the time and resources to even start the process of creating profiles is difficult. You realize that creating the profile is the 1st step and maintaining updated networks is time consuming and can be complicated.

Where can you turn to for help in this frustrating and overwhelming situation? A Social Media Virtual Assistant (SMVA) is trained to handle the social media marketing for your business.

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Are you ignoring the potential of a Facebook Page? – Guest Blog Post on SophieZo’s Blog

December 17, 2009

Search Engines are indexing Facebook pages and this can help drive business to your website. Of course, you can’t drive business if you haven’t created a page.

•On average, a Facebook Page has 4,596 fans.
•Four percent of pages have more than 10,000 fans, 0.76% of pages have more than 100,000 fans, and 0.05% of pages (or 297 in total) have more than a million fans.
•Pages with more than one million fans have nearly three times as much owner-generated content as the average Facebook page. (Where “owner-generated content” means things like photos, videos, and links posted by the page’s administrators.)

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Creating Content with Purpose and for Usability

November 12, 2009

However, as I read the guidelines, I realized that they had a lot in common with what we discussed earlier in the day. I’d like to provide you with what I took out of both situations as the truly important information

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Lessons from a Growing Small Business-Social Media Connections

November 4, 2009

Since my business is a service business almost everyone has an idea of what I’m offering. However, once you get into the details, they are astounded at all of the services that can be offered through a virtual partnership. The social media connections I’ve made have lead to many exciting leads. However, I’ve learned a few lessons from the social media experience.

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Could you be growing your business with a Virtual Assistant? Part Two.

October 30, 2009

In the last post we defined a virtual assistant and asked the question “Could you be growing your business with a virtual assistant?”.   Entrepreneurs’ understand the value and importance of working on growing their business but sometimes the day to day tasks involved in running a business get in the way.  Also, small business owners [...]

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Could you be growing your business with a Virtual Assistant?

October 22, 2009

Do you need to be doing everything yourself?

Or could you grow your business and get back to doing what you love? One of the discoveries I find when talking with an entrepreneur about their business is that they are having a tough time spending enough time marketing and growing their business. They understand the value of marketing and want to make the time. However, they are simply trying to do it “ALL” by themselves. They are busy running their business and are not working ON their business.

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It is Fall, Some Tips to Prepare Your Finances For the Upcoming Holidays

October 22, 2009

Here are 9 tips to get your finances in shape for Fall and the Holiday Season:
TAXES: If you have not filed your taxes, Oh no, you are late. What? Didn’t we do that back in April? Not so if you got an extension. Your return was due on Wednesday, October 15. If you are self employed you need to get this done.

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Working Through Mental Blocks

October 12, 2009

Are you trying to start a business? Find the best way to market your small business? Figure out how to get your daily tasks completed while still have time for marketing your business, time for family, time for yourself? All of these problems/tasks can be solved. How do you make the changes necessary to accomplish [...]

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